A REFLECTIVE REVIEW, VALUE SYNTHESIS AND ORIENTATION TOWARDS ACTION RESEARCH IN BUSINESS AND MANAGEMENT: A SUMMATIVE STUDY

Author Name: 1. Ajit K Bijjal 2. Dr. Robin Manohar Shinde

Volume/Issue: 03/05

Country: India

DOI NO.: 08.2020-25662434 DOI Link: https://www.doi-ds.org/doilink/11.2022-58845499/UIJIR

Affiliation:

1. Assistant Professor, SVMVV Sangha’S Institute of Management Studies, Ilkal
2. Ph.D, MBA, M.Phil, MHRM, NET Institute of Management and Commerce. Sriniva’s University, Pandeshwar, Mangalore – 575001, India

ABSTRACT

Action research is used in a range of industries, across multiple company divisions and specialties, and inside hierarchically structured organizational systems. This article explores the function of action research in generating knowledge applicable to this specific field and gives the authors' predictions for potential future developments. The reflection examines a limited number of action research studies conducted in a variety of business and management domains and disciplines and presents clear common threads that can direct future study and action as well as facilitate contemplation. In order to form opinions regarding the state of the field and its prospects, readers are encouraged to engage in a comparable reflection through the mode of interiority. Another perspective on the organizational change process is action research. It is an organizational change process built on a research model, specifically one that advances both the understanding of organizations in general and the sponsoring company specifically. The change agent in action research is typically a third party who participates in every stage of the change process, from diagnosis to evaluation. To do organizational research, this person typically enters into a contract with the sponsoring organization, as opposed to the standard change agent, who is hired to implement a specific change. A scientific approach to managing planned change is provided by action research in organizational development.

Key words: change agent Action research, mode of interiority, business and management domain