A STUDY ON IMPACT OF DIGITAL MARKETING ROLES AND IT’S EFFECTIVENESS ON CURRENT TRENDS TECHNOLOGICAL REVALUATION.

Author Name: N Sangeetha

Volume/Issue: 03/10

Country: India

DOI NO.: 08.2020-25662434 DOI Link: https://www.doi-ds.org/doilink/04.2023-73563733/UIJIR

Affiliation:

Head of the department Commerce with computer Applications, Pollachi College of Arts and Science, Poosaripatti, Pollachi, Tamil Nadu, India

ABSTRACT

The world is called one Global village because day by day it is shrinking through technology. In this manner even small businessman also can promote and sell their products in sitting place throughout the world, so it is called digital market. In lowest cost can brand promotion and gets information about the product details through online. Also send the payment through online payment, during the online payment some deepest security software will be implemented and protect data to view / read others EDI (Electronic Data Process). There are several way to making digital via, also mobile marketing is very vital role itself because when compare with other online marketing, mobile marketing / message can view as soon as. Nowadays most of the people using mobile phone, so it will reach / communicate the people within shortest way. In future digital market more simplify the technology in all level.

Key words: Digital market, Mobile marketing, Electronics Data process - EDI.